Business Details
Your Perfect Wedding Dress & Tuxedo Experience
Established over 40 years ago, The Wedding Dress has become a trusted tradition for brides in Rochester, Buffalo, and the Southern Tier. Our family-owned business is led by owners Nancy, Jessica, and Meghann, supported by experienced stylists Kasey and Liz, and seamstress Carol with over 35 years of expertise. We specialize in creating unforgettable bridal experiences through our curated selection of designer gowns from renowned brands like Justin Alexander and Allure Bridal. Our commitment to personalized service ensures every bride feels celebrated, with flexible appointment options including evening and Sunday visits. With generations of brides returning to usfrom mothers who shopped in the 1980s to their daughters todaywe combine timeless elegance with modern luxury.Our teams deep industry knowledge and passion for bridal fashion guarantee a stress-free, joyful journey toward finding the perfect gown. From initial consultation to final fitting, we prioritize comfort, confidence, and exceptional attention to detail. Our testimonials reflect our dedication, with brides praising our supportive staff, extensive selection, and ability to transform dreams into reality. Whether you envision a dramatic fit-and-flare or a sleek satin silhouette, we provide expert guidance to help you discover your ideal style. As a full-service bridal destination, we also offer tuxedo rentals and professional alterations to complete your wedding day vision.
Services
Wedding Dresses
Tuxedo Rentals
Alterations
Designer Consultations
Bridal Appointments
Gown Preservation
Styling Services
Accessory Rentals
Evening Hours
Sunday Appointments
Highlights and features
- We have 40+ years of experience serving Rochester's bridal community
- Our team includes certified stylists with specialized gown expertise
- We offer exclusive access to top designer collections like Justin Alexander
- Our appointment system accommodates evening and Sunday visits
- We provide comprehensive alterations with expert seamstress Carol
What people say
Best experience ever
Patient and supportive staff
Beautiful designer gowns
Perfect fit guaranteed
Highly recommended
Services
Wedding Dresses
Our extensive collection features designer wedding dresses from Justin Alexander, Lillian West, and Rebecca Ingram. With over 500 samples available in sizes 0-30, we offer classic ballgowns, modern mermaid silhouettes, and contemporary lace designs. Our personal stylists help brides find their perfect match through private appointments in our luxurious showroom.
Tuxedo Rentals
We provide premium tuxedo rentals for weddings, proms, and special events. Our inventory includes black and colored tuxedos with customizable options for vests, ties, and accessories. Grooms receive personalized fittings while coordinating party rentals through our detailed tracking system for seamless event preparation.
Alterations
Professional alterations are available for all purchased wedding gowns. Our master seamstress Carol ensures perfect fit through multiple fittings starting three months before the wedding. We provide storage and final steaming services to maintain gown condition until the big day.
Bridal Appointments
Private bridal appointments include personalized gown selection, style guidance, and budget consultation. Our stylists dedicate 1-2 hours to help brides explore options, with accommodations for larger parties and special scheduling needs like evening or Sunday visits.
Designer Collections
We showcase exclusive designer collections from top bridal brands including Allure Bridal and Sincerity. Our curated inventory features diverse styles from dramatic fit-and-flare gowns to minimalist satin designs, ensuring every bride finds her ideal match in our Rochester showroom.
People
Jessica Dugo
Owner, Seamstress, Stylist
With 15 years of ownership experience, Jessica specializes in dramatic fit-and-flare gowns. She provides honest styling advice and personalized fittings while managing social media operations.
Nancy Quibell
Owner, Stylist
As a 15-year owner and experienced stylist, Nancy focuses on helping brides simplify their gown selection process while maintaining her expertise in silk dupion designs.
Carol Dilcher
Seamstress
With over 35 years of tailoring experience, Carol ensures perfect gown fit through professional alterations while maintaining a relaxed atmosphere during fittings.
Kasey Richardson
Stylist, Social Media
Kasey combines her styling expertise with social media management, specializing in classic satin gowns while coordinating bridal party selections.
Liz Banker
Stylist, Social Media
Liz provides styling expertise with a focus on lace designs and train details, while managing social media content to showcase our latest collections.
Questions
How do I schedule a bridal appointment?
Call us at 585-243-5312 to book standard or after-hours appointments. We recommend scheduling 6-12 months before your wedding date.
What price range do your gowns fall into?
Our wedding dresses range from $1,499 to $3,700 with an average of $1,799-$2,100, including both sample sales and new designer collections.
Do you offer alteration services?
Yes, we provide professional alterations for all purchased gowns with expert seamstress Carol, starting three months before your wedding date.
What tuxedo rental options are available?
Our rentals start at $199 and include jacket, pants, shirt, vest/suspenders, and tie/bow tie with additional accessories available.
Can I purchase a gown off-the-rack?
Yes, we offer select sample gowns for immediate purchase at discounted prices, with new arrivals available weekly.
Do you serve out-of-town brides?
We accommodate long-distance clients through virtual consultations and flexible shipping options for both gowns and rental coordination.